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My band, Stereo Sinai, is dropping an album this summer, and it's gonna be amazing.  Seriously, it's gonna rock your face off. 

But that aside, up until now Stereo Sinai has functioned as a downloads-only outfit.  The only way we've sold our songs is through our website.  When we first decided to go this route, I wrote a whole manifesto about it, but really all I needed to say was:

It is better for the environment.
It's cheaper for us (Stereo Sinai).
It's cheaper for you, when you're only buying the songs you want.
It's consumer empowerment-y.

The problem is, though, people kept asking us for CD's.  And we want to do album art.  And we need to have something to hand to people when they ask what cool band we're in.  And, to be honest, hardly anybody goes to www.stereosinai.com to download music.  D'oh.

But then there are these goofballs, Pomplamoose, all single-handedly changing the music industry and whatnot.  I encourage you to read the article, but basically these two are a self-made band that never tours and never sells CDs and bought their house from mp3 sales.  Sheesh...these kids and their music. 

So what's a young indie band to do?  To disc, and shell out the money and apologize to the planet and hand our beautifullyover to that slick promoter, or not to disc, and risk wallowing in anonymity or, apparently, becoming indie-rock heroes?